Filip, the AI layer powering your hotel guest relationships
Filip is the AI agent embedded in Experience CRM. It supports your teams on three critical fronts: guest intelligence, online reputation management, and marketing content creation.
Filip AI assistant
Less time on routine tasks. More impact on the guest experience.
The right info, at the right time
Filip automatically summarizes each guest profile depending on the stay stage — pre, in, or post — so your front office team has a clear, actionable view at every touchpoint.
Your online reputation, managed and leveraged
Filip helps craft responses to guest reviews across 40+ platforms, and runs semantic analysis on feedback to surface your strengths and weak spots — by topic, at a glance.
Impactful content, effortlessly
Right inside your campaign builder, Filip generates, rewrites, translates or shortens your content. A single prompt is all it takes to get copy ready to send.
Who is Filip AI for ?
- For independant hotels
- For hotel groups
- For Receptionists and front office Managers
- For Concierges
- For General Managers
- Marketing Managers and Teams
- F&B and restaurant Managers
- Filip acts as an invisible assistant that fits any org chart — quietly supporting every team member, every day.
- Respond to all your online reviews without spending hours on them, in a tone that matches your identity.
- Prepare every arrival in seconds, even during a rush, thanks to Filip’s automatic guest summaries.
- Create effective marketing campaigns without a dedicated department — one prompt is all it takes.
- Deliver a guest experience as personalised as a major chain, with the resources you have.
- Deploy Filip across all your properties with a consistent setup that can be tailored to each one.
- Unify the quality of review responses and brand voice across all your platforms, regardless of which property.
- Give each local GM a clear view of their online reputation, with comparative insights across properties.
- Standardise arrival preparation and guest personalisation, even across different teams and shift patterns.
- Centralise marketing content production while allowing local teams to adapt the tone to their property.
- Filip automatically summarises each guest profile based on the stage of their stay: preferences, habits, past requests.
- In seconds before a check-in, you know everything that matters — no digging through history.
- Every welcome feels personal, even for team members meeting the guest for the first time.
- Less stress, fewer mistakes, more time for what counts: genuine human connection.
- Filip centralises and summarises each guest’s preferences and habits — even for guests you’ve never met.
- Anticipate requests before they’re made: room type, dietary needs, favourite activities.
- Create memorable moments of delight, even during peak season with high arrival volumes.
- Reinforce your role as the guardian of the premium guest experience.
- Consolidated view of your reputation across 40+ platforms, with semantic analysis of strengths and areas for improvement.
- Your teams save time on repetitive tasks and focus on delivering quality service.
- Measure the impact of corrective actions on guest satisfaction in real time.
- Filip integrates with Experience — no process disruption, fast deployment.
- Generate impactful email and SMS content from a simple prompt, directly inside the campaign builder.
- Adjust tone (luxury, family, corporate), fix spelling, translate in one click.
- Shorten or rewrite existing content without starting from scratch.
- Publish faster, test more variations, stay consistent across all your channels.
- Access dietary preferences and known allergies directly from the Filip guest profile.
- Personalise the welcome for hotel guests: recognition, special attention.
- Monitor restaurant-related reviews across all platforms and respond efficiently.
- Coordinate with reception to deliver a seamless experience from room to table.
Want to see Filip in action ?
- 123
- arrow_circle_right